Are you a brand looking to tap into the younger generation?
Did you finally realize that people under the age 40 have disposable income or their parents credit card but aren’t sure how to reach into the wallets of today’s youth?
Well, you’re in luck. Here’s a brief how-to on reaching this treasure trove of a market.
1. Use hashtags in your ads
Nothing says you speak youth like a #. So hurry up and find yours. Brace yourself, you’ll probably go viral.
2. Take Up a Trendy Cause
You might not care about anything but if you want to win over millennials you’ll need to stand for something. You can nab so many sales from us young saps if you just pick a cause and say you stand for it.
3. We Only Speak in Text Language, So Only Use That In UR Ads
These cheeky youths are intent on ruining the English language w. their shorthand. So if you can’t beat’em join’em. So like do it and OMG UR brand will be BFFs with all the millennials.
4. If text language doesn’t work, give emoji’s a try
If there’s one thing we love more than shortened prose, it’s completely getting rid of it. Chevy (here’s another non related Chevy commercial for further research), Juicy Fruit, and even Hillary Clinton are prime examples of how to connect to the digital natives.
5. Give Memes a Try
Don’t understand why the kids are chuckling at these strange pictures with words on them? Doesn’t matter, try using them anyway like this.
If these tips don’t work, you can always bring in a swanky Millennial Expert. Or save some money and focus on being #authentic.
Josiah Goodrum 